Melrose Place

Melrose Place is a fashion brand that illustrates effortless luxury. The brand deck showcases the message of understated luxury by using neutral colors and graphic elements to emphasize simplicity yet sophisticated Los Angeles lifestyle.

The key values of Melrose Place are Effortless Style, Casual Confidence, Self-Care, and Self-Exploration. To achieve these key elements, layout design and photography plays a crucial role in the brand aesthetic.

The brand’s social channel incorporates moodboard-like photography and negative space into the design to enhance the minimalistic aspect of Melrose Place.

Website Prototype: Melrose Place Prototype